Services
Strategy as a Service
At Her Business Alliance, we offer “Strategy as a Service” that provides a flexible and comprehensive approach to digital marketing tailored to your business goals. Whether you’re looking for end-to-end marketing implementation, expert strategic guidance, or actionable insights from your data, our services are designed to meet your unique business needs.
Choose from one of our three core offerings to match your needs and resources.
Strategy & Implementation
For businesses that want a complete marketing solution, bringing together strategy and execution.
- Discover: Dive deep into your goals and vision to build a tailored plan.
- Analyze: Uncover opportunities and refine your marketing approach.
- Build: Create a powerful, interconnected marketing system that works together seamlessly.
- Execute: We put your strategy into action across platforms.
- Evaluate: Track results and gain actionable insights to fuel growth.
- Optimize: Continuously refine strategies for better performance.
- Support: Stay ahead with ongoing guidance and creative solutions.
Strategic Advisory
For businesses that need professional strategic input while maintaining control of implementation.
- Discover: Understand your unique challenges and objectives.
- Analyze: Pinpoint gaps and areas for immediate improvement.
- Design: Craft a clear, step-by-step roadmap to success.
- Guidance: Tools and mentorship to implement strategies effectively.
- Evaluate: Review execution, measure outcomes, and fine-tune for growth.
- Optimize: Expert recommendations to keep your efforts on track.
- Support: Continuous advice, fresh ideas, and solutions for challenges.
Analytics, Reporting, & Insights
For businesses that struggle to understand and/or leverage their analytics efficiently and effectively.
- Discover: Identify your goals and the story your data needs to tell.
- Collect: Bring together metrics from all your platforms into one clear picture.
- Analyze: Reveal trends, uncover insights, and spotlight opportunities.
- Report: Turn complex data into simple, actionable insights.
- Optimize: Deliver strategic advice to make smarter, data-driven decisions.
Areas of Expertise

Content Marketing
Create and distribute impactful content that resonates with your audience and drives conversions.

Social Media Marketing
Engage and grow your audience with strategic social media campaigns and content creation.

Conversion Rate Optimization
Turn visitors into customers with data-backed optimizations that enhance user experience and increase conversions.

Website Refresh & Design
Modernize your online presence with optimized designs and functionality tailored to your brand.

Marketing & Sales Integration
Acquisition to retention we align and optimize sales and marketing goals with cohesive strategies for better results.
Comparison of Services
Feature | Marketing Strategy & Implementation | Strategic Advisory | Analytics, Reporting, & Insights |
Includes Implementation | ✅ | ❌ | ❌ |
Marketing & Sales Integrations | ✅ | ✅ | ❌ |
Custom Strategies and/or Recommendations | ✅ | ✅ | ✅ |
Guidance and Support | ✅ | ✅ | ✅ |
Analytics Review | ✅ | ✅ | ✅ |
Workshops Available | ❌ | ✅ | ✅ |
Bi-Weekly Calls | ✅ | ✅ | ❌ |
Monthly Calls | ❌ | ❌ | ✅ |
Choose Someone Who Gets IT
Partnership is the heart of our ethos at Her Business Alliance. We dive deep into your world, embracing your vision as if it were our own.
Let's Start a Conversation
Do you have questions? I have have answers.
Let's discuss your business and how we can make digital marketing work for you!
Frequently Asked Questions
Digital marketing is a service model where we offer businesses expert strategic guidance, planning, and implementation for their digital marketing efforts on a subscription or per-project basis.
Our flexible model lets you choose from three core offerings—Marketing Strategy and Implementation, Strategic Advisory, and Analytics and Insights. Each service is tailored to your specific goals, providing a dedicated team for support.
We specialize in ongoing support but also offer one-time workshops or consultations under our Strategic Advisory service.
Our subscriptions are flexible and scalable, with options for monthly or project-based engagements.
Analytics and Insights focuses exclusively on reviewing and interpreting your data across platforms, providing actionable recommendations without implementation.
Absolutely! As your needs evolve, we can adapt your plan to include different service offerings.